Exotiq Thailand Magazine
The rewards of a life well lived
Educated, sophisticated and ready to meet any 21st-century challenge, Asia is filled with wealthy, open-minded individuals who crave stimulation and enjoy the best that life has to offer. Exotiq Thailand Magazine is here to provide them with fresh and intelligent perspectives on life and the incentives to get out there and take a bite of the rewards of a life well lived.
Exotiq Thailand presents quality content and photography designed to inform, educate and inspire, and never compromise. Our editors, writers and photographers see it as a point of pride to tell it like they see it.
Exotiq Thailand is available in both digital and traditional formats in order to best suit the tastes of the individual. Digital for those that love the ease and efficiency of instant online gratification, and ink on paper for those that yearn for the touch, feel and smell of a well crafted and beautifully presented publication.
The print edition of Exotiq Thailand is the cornerstone of the publication, thus targeting readers by traditional means while they travel, relax and unwind. Readership includes our mobile and online editions, allowing our readers to stay connected to Exotiq at all times, and provide our advertisers and sponsors access to this valuable market 365 days a year. Furthermore, focused promotional campaigns with sponsors from the travel and hospitality industries will drive readership and broaden the reach of Exotiq Thailand from thousands to hundreds of thousands.
We are Thailand’s leading luxury hotel guest media company
Originally founded in 2006, Exotiq has been publishing high quality magazines in Thailand and Indonesia for over 10 years, with a focus to provide guests staying in the Kingdom’s most prestigious hotels and private villas with superior, coffee table style magazine to enjoy as they relax in their rooms and lounges, whilst on holiday or on business.
We work with over 175 of the most prestigious boutique and five-star hotels in Thailand and through this reach more than two million discerning readers each year. We have created an extremely targeted opportunity for advertisers to connect with a highly receptive and affluent audience of international and domestic travellers through our placement of in-room magazines, mobile devices, and other digital media.
We Cover Thailand
We work with Thailand’s most prestigious hotels
Headquartered in Thailand’s resort island of Phuket, we are distributed right across the country in high-end hotels and destinations in Bangkok, Chiang Mai, Koh Samui, Krabi and Hua Hin.
Exotiq Thailand Magazine is currently found in the bedrooms, suites, villas and public areas of the world’s largest hotel chains as well as the smallest boutique independent hotels. We work with the following luxury hotel chains: Four Seasons, Shangri-La, Banyan Tree, Mandarin Oriental, Aman, Marriott, Starwood, Sala, Accor, and InterContinental, as well as many independent boutique hotels, represented by consortia such as Small Luxury Hotels of the World, Leading Hotels of the World, Design Hotels and Virtuoso. Our private villa rental partners include Awesome Villas, Elite Havens and Luxury Villas and Homes.
View our distribution partners here.
Our large format coffee table style magazine sits in the one place where travellers have the time to read and digest a magazine properly: inside their private bedroom and lounge. In this environment, they are in relaxed mode and removed from the distractions of their everyday routine. These are perfect moments for quality brands to reach and engage with a quality audience when they have the time, the focus, and the mindset to respond.
Tap into the minds of the most affluent consumers travelling in and around Thailand.
When successful people travel they stay in the best hotels. They are at their most receptive when they are relaxing in their bedroom, suite or villa; that’s when they will pick up Exotiq Thailand and engage with our quality content.
- 97% of guests will read the magazines they find in their bedrooms for an average of 30 minutes per stay; they will pick up the magazine several times during their stay and quite often take it with them to the spa and pool areas. 25% of our readers take Exotiq Thailand with them to read on their flight home.
- 95% of our readers use Exotiq Thailand as a source of local information for them to make dining, retail and activity choices.
- 66% of our readers get ideas for their next trip while staying in our partner hotels.
- In Thailand’s main resort destinations, almost all of our readers are tourists, and they will occupy their hotel bedrooms for an average of 4.5 nights.
- In Bangkok, 60% of our readers are tourists, and 40% are business people visiting the capital, who will stay for an average of 2.5 nights.
Angus has had a 30-year career in the international hotel business, where he held senior regional marketing positions with Sheraton and InterContinental Hotels. In 2002, he started the Exotiq Group in Bali with Dominique Gallmann, which then expanded to Thailand in 2006. Angus has a strong track record in marketing and strategic development. His main focus for Exotiq Thailand is to use his hotel industry contacts to forge the unique distribution the magazine enjoys and to develop advertising revenues in Thailand.
Dominique worked for the International Labour Organization, The World Bank, and the German Development Corporation in Asia for many years. In 2002, he teamed up with Angus MacLachlan in Bali to start the Exotiq Group. Dominique holds a degree in Social Anthropology and has a passion for Southeast Asia and its extraordinary cultures. His main focus for Exotiq Thailand is to develop international advertising sales from the region’s major business hubs, he is also a contributor to the magazine with original stories gained during his extensive travels around Asia.
Mark is the creative genius behind Exotiq Thailand. He has been involved designing and producing our magazines since the very beginning in 2003. He is a graduate of the Art Centre College of Design with a Bachelor of Fine Arts in Advertising Design. He also holds a Master of Fine Arts degree in Visual Communications from the University of Massachusetts. He was the Creative Services Director for leading Singapore agency Batey Ads, where he worked with clients including Singapore Airlines, Visa International, IBM, Mercedes-Benz, Sony, Swatch and the iconic Raffles Hotel.
A proud Kiwi, Michael originally set out as a marine biologist, where he graduated from the University of Aukland with B.Sc. in Zoology & Animal Biology. His research assignments took him to Southeast Asia where he found time to become a travel writer. This exposure to journalism inspired him to start up Exotiq’s publishing business with the launch of Exotiq Indonesia in 2006. Now with Exotiq Thailand, Michael is the orchestrator of the magazine, pulling together our exceptional content from a team of writers across Southeast Asia.
CHUTIMA (PUI) INCHAROEN
Marketing Communications Director
With a degree in Mass Communications from Chiang Mai University, Pui has worked between 1998 and 2004 with Artasia Press Co., Ltd. the publisher of the Phuket Magazine, Fah Thai: the in-flight magazine for Bangkok Airways, and Asia-Pacific Tropical Homes; as well as organising many exhibitions in Hong Kong and Singapore for the Thai property industry. She moved into the real estate sector in 2004, with Phuket Land and then Siam Royal View Developments in Pattaya and Koh Chang, overseeing sales and marketing. In 2007, she joined Exotiq and published the first Exotiq Thailand Magazine the following year. Pui is in charge of Marketing Communications, with a focus on Public Relations and Social Media.